Challenge, change, and growth are just three words to describe the year that has been. Here at IIXIIST, we were challenged with a rebrand amid a pandemic. We encouraged and welcomed change to our production cycle and grew IIXIIST to become a sustainable brand.
As the door to 2020 closes, we are excited to open the door to 2021 with new goals and initiatives, such as One Tree Planted. Our team recently partnered with the non-profit organization focused on global reforestation, making it simple for anyone to help the environment by planting trees.
In 2019 alone, One Tree Planted was able to get more trees in the ground than ever before - 4 million! Now, by shopping with IIXIIST, you can help. In 2021, a portion from every bikini sold will be donated to One Tree Planted. Put simply,1 bikini = 1 tree planted.
Why trees? Well, trees help clean the air we breathe, filter the water we drink and provide habitat to over 80% of the world's terrestrial biodiversity. They also provide jobs to over 1.6 billion people, absorb harmful carbon from the atmosphere, and are vital ingredients in 25% of all medicines.
With the mass production of products such as palm oil and timber being a cause of deforestation, the fashion industry also leaves a destructive footprint in our precious forests. That's why we have decided to play our part and give back by planting trees to support mother earth and all of her beauty.
Once fast fashion, now responsible, uncompromised and ethical designs and production with strong values, IIXIIST is a brand on a mission. We are proud of everything we achieved in 2020 and can't wait to grow IIXIIST even further, with your help.